Pizza Toast & Coffee
Craig Mod, walker, photographer, philosopher, and now videographer, has produced a lovely short film on the Japanese tradition of pizza toast & coffee, or kissaten.
Many years ago I toured a tiny section of Japan with my mum, and one morning we were desperate for a change from the breakfasts of fish and miso. We wandered the streets and daringly (for us - we had no language) ventured into a small cafe that promised toast.
It was wonderful - not pizza toast, like Craig, but a wedge of just as thick, white, paper-light bread, toasted to perfection, and smothered in butter. It was also the first cup of coffee I’d ever enjoyed, largely because it was served with lashings of cream, making it more like a bowl of molten dark chocolate than coffee. Now I drink double-shot ristretto piccolos, which I guess is progress?
Craig is a bit of a wonder. He writes beautifully on his experiences walking and living in Japan, the craft of bookmaking, and the challenges and joys of running a membership program that funds all this creativity. His attention to detail on all his projects is inspiring, as evidenced in the pizza video - the sound, editing, and typeface choices are all perfect.
Worth following on any platform he turns his hand to.